iPhone Apps for Selecting Dresses - By Yagna Pant

It was 8:00am Thursday morning in early September and I had to drop my daughter off to her primary school before attending an important meeting in my office. I instructed her to get ready quickly, pack her lunch and wait for me in the garage. I hurriedly put on my clothes, packed my exercise back and went out to the garage. My daughter exclaimed that I had the same trousers on for the last 4 days and this time the T-shirt I had on did not match my Jeans!

Just for your information, in order to save some time (e.g. ironing) and time to find another set of clothes, I try to use the same pairs of Jeans for some extended time (I don’t want to disclose the time though). I was thinking that if I change T-shirts regularly, people would not notice or care about trousers!

As soon as I reached office, I felt a cold shiver running through my spinal chord. What if a “Clothes” Gabbar Singh came in front of me with a really big register (as he would be maintaining the list of clothes of every office workers) and threaten me: “Oh Shambha…Kitne din tak ohi kapada pahenoge?” per Sholay’s “Kitne aadmi they?” Now where ever I go, I imagine every people maintaining a long chronological register of shirts, trousers, shoes their friends were wearing, whether the shirt matches the trousers, the last time they had the same clothes on, how many pairs of clothes they actually possess and so on.

To fulfill this niche market some innovative companies will develop an iphone application for assisting users about selecting clothes. This application will maintain a record of all the purchased clothes and classify the clothes (business versus party versus casual). Depending upon the occasion, this application will suggest a list of potential clothes to be worn along with matching shoes and ties. When you put on the clothes, in-built camera of iphone will take a picture of your costume and permanently record the clothes you wore on that day. I am avidly waiting for this i-phone app to be created for a free download.

I predict this app will be very handy and popular as many of us don’t even know how many pairs of clothes or shoes we have in our inventory. When we go to the stores, to find a big sale

it is very hard to resist the instant gratification from the urge to “save” money by purchasing the item immediately. As long as the final price of the item is less than 60% of the original sticker price, we feel better to get such a great deal – a psychological stress reliever.

Recently I saw a very rough white cotton (cora) dress on sale at a large reputed superstore. On close examination I found this material to be similar to the clothes we normally use for pooja.  This item was marketed by a great French designer for a really cheap introductory, once in a life-time price of $99.00. I thought that modern designers were the true reincarnation of the tailor who created “The emperor’s new clothes”. We all are prince and princess trying to be served by the great expertise of these designers. Probably the only thing we are missing is the 2 year old jurors!

By Yagna Pant

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